Overview
This unit will cover: demand for sport, sports revenues, the economics of sports broadcasting, the pricing of sports events; why professional team sports leagues form, whether clubs are profit-maximisers or win-maximisers, remedies for competitive imbalance such as player drafts, salary caps and revenue sharing, the role of player associations in … For more content click the Read More button below.
Offerings
S1-01-CLAYTON-ON-CAMPUS
Requisites
Prerequisite
Rules
Enrolment Rule
Contacts
Chief Examiner(s)
Dr Ross Booth
Learning outcomes
On successful completion of this unit, you should be able to:
1.
examine the so-called 'peculiar' characteristics of sports markets and the policy conclusions that follow
2.
analyse the role economic incentives play in determining the behaviour of controlling bodies, leagues, clubs, players, fans, sponsors, the media and government
3.
compare and contrast the key features of various sports markets in Australia and overseas
4.
use the economic analysis learnt to develop appropriate policies to address economic problems in the sports industry.
Teaching approach
Online learning
Assessment
1 - Within semester assessment
2 - Examination
Scheduled and non-scheduled teaching activities
Lectures
Tutorials
Workload requirements
Workload