Overview

This unit will cover: demand for sport, sports revenues, the economics of sports broadcasting, the pricing of sports events; why professional team sports leagues form, whether clubs are profit-maximisers or win-maximisers, remedies for competitive imbalance such as player drafts, salary caps and revenue sharing, the role of player associations in … For more content click the Read More button below.

Offerings

S1-01-CLAYTON-ON-CAMPUS

Rules

Enrolment Rule

Contacts

Chief Examiner(s)

Dr Ross Booth

Learning outcomes

On successful completion of this unit, you should be able to:
1.

examine the so-called 'peculiar' characteristics of sports markets and the policy conclusions that follow

2.

analyse the role economic incentives play in determining the behaviour of controlling bodies, leagues, clubs, players, fans, sponsors, the media and government

3.

compare and contrast the key features of various sports markets in Australia and overseas

4.

use the economic analysis learnt to develop appropriate policies to address economic problems in the sports industry.

Teaching approach

Online learning

Assessment

1 - Within semester assessment
2 - Examination

Scheduled and non-scheduled teaching activities

Lectures
Tutorials

Workload requirements

Workload